Press
Holiday Lights In Concert Debuts At Silver Sands
About 300 people attended the debut of Holiday Lights in Concert, a spectacular Christmas production of lights and music, on Sunday, November 18 at 5 pm at Silver Sands Factory Stores. The Fort Walton Beach High School Colorguard kicked-off the event in style with a choreographed performance synched to the musical and light production at the grand Christmas tree. The concert ran throughout the evening with throngs of people enjoying the holiday launch and taking the opportunity to get some holiday shopping done. Many of the attendees used the brightly lit tree as a backdrop for photographs.
Holiday Lights in Concert is a visually impressive presentation featuring an amazing display of colorful lights synchronized to favorite Christmas songs. It will run nightly through January 1st from 5pm to 9pm and takes place at the Christmas tree located in the Courtyard at Saks Fifth Avenue OFF 5TH. Throughout the holiday season, this ongoing event is free and open to the public.
This is the first year Silver Sands Factory Stores has produced a holiday event on this grand of a scale. The focal point is the massive 42-foot Christmas tree and 10 crepe myrtles adorned with 70,000 red, white and green LED lights. The colorful lights are programmed to flash in a coordinated effort as the music plays. The intricate choreography between the lights and music result in a visually stunning and immensely entertaining show.
Holiday Lights in Concert is not only a creative way to entertain shoppers during the holiday season but also a way to give back to the community, according to Traci Stokes, marketing director for Silver Sands.
“Our local and regional communities have been tremendously supportive of Silver Sands from the beginning. We really wanted to show our appreciation and give something back to them,” says Stokes.
With Holiday Lights in Concert on display nightly, Silver Sandsoffersa wonderfully festive setting for holiday shopping. Besides getting you in the mood for the Christmas season, the light and music show offer a great way to enjoy a break from shopping, share a lovely moment with family and friends or even serve as a background for a special photograph to commemorate the evening. In addition to the main attraction, the entire Silver Sands center will be beautifully lit and decorated for the public to enjoy.
For more information about Holiday Lights in Concert, visit www.silversandsoutlet.com or call 850-654-9771.
ABOUT SILVER SANDS FACTORY STORES
Silver Sands Factory Stores, a Howard Group Development, is the nation’s largest designer outlet center located near Destin, FL in the heart of Northwest Florida Beaches, named one of Frommer’s top 2010 international destinations and one of Good Morning America's "10 Most Beautiful Places in America." The Center currently features more than 100 designer factory stores with 465,200 square feet of retail space, and ultimately 700,000 planned. Silver Sands is visited by over seven million shoppers each year who shop for designer merchandise at up to 75 percent off retail prices. Silver Sands is located on Emerald Coast Parkway, one mile west of Sandestin® Golf and Beach Resort. For more information, call the Shopper Services at 850.654.9771 ext 1 or visit online at silversandsoutlet.com. Fan Silver Sands on Facebook (www.facebook.com/SilverSands) or follow us on Twitter (www.twitter.com/SilverSandsFS).
###
Media Contacts:
Katie Johnson, Communications Manager
kj@silversandsoutlet.com
850.654.9771
Ashley Watkins, Marketing Director
aw@silversandsoutlet.com
850.654.9771